The Fine Print: Ingredients, Labels and Informed Choices

Ingredient Spotlight:  Cornstarch

Ingredient Spotlight: Cornstarch

Ahhh, good 'ol Cornstarch...been around for generations and has found it's way into haircare (and even skincare) time and time again.  Once used as...
Ingredient Spotlight:  Helichrysum

Ingredient Spotlight: Helichrysum

Discover the benefits of Helichrysum!  {noun hel·i·chry·sum \ˌheləˈkrīsəm\}  Helichrysum has been around since the beginning of time, but is makin...
The $62 Billion Beauty Industry

The $62 Billion Beauty Industry

Beauty is big business.  But what most people don't know is the lack of regulation that governs the beauty industry.  The last major law that was p...